Cognitive-economic subjectivity of individual’s development in the formation of positive motivation for entrepreneurship: Evaluation of the effectiveness

Introduction. The article is devoted to the study of problem increasing students’ positive motivation for and interest in entrepreneurship. purpose evaluate substantiate effectiveness cognitive-economic subjectivity individual’s development formation Materials Methods. theoretical basis philosophy holism. Therefore, system-synergetic transdisciplinary principles were used solve problems develop integrated didactic content. ascertaining forming stages educational experiment carried out, experimental methods research mathematical statistics processing empirical data (Wilcoxon test) applied. Results. explores initial preparation students business. applying systemic-synergetic content physics basics Economics justified. students' subjectivity, which characterizes level motivational-need stage readiness entrepreneurship, clarified. At same time, task performance indicates concept holism made it possible, on principle, single out property coherence studied independently known concepts ‘cognitive subjectivity’ ‘economic prove their emergence. cognition a conscious knowledge-oriented practical actions an entrepreneur, economic component pragmatic orientation thinking actions. Conclusions. revealed specialized course entrepreneurial education business sector.